Visual Experimentation to Stand Out in the Industry
At Between Pixels, we redesigned SureBill Envelopes & Forms' logo and brand identity to convey both the print and digital sides of services. This update visually reflects how the company stand outs: being the only vertically integrated billing partner in their industry. The logo mark shows the physicality of their printing process, while emphasizing speed and efficiency. This branding has been applied to integrated campaigns and their website.
Initial vectorized logos, color scheme options, and final color and type choices.
I designed SureBill's brand guide to instruct staff on how new messaging and visuals should be used.
Brand Applications
I implemented SureBill's new visual identity to their most needed sales assets, both print and digital.
One-pager summarizing SureBill's services
Email announcement and template graphics
SureBill LinkedIn Profile Assets
Infographic used in explainer videos and on website to demonstrate production process
Google ads campaign featuring a customer testimonial
Google ads campaign featuring a customer testimonial
Google ads campaign featuring a customer testimonial
